3STEPS4WARD presents the acclaimed Twist of Fate: A Small Business Podcast 

Cohesic

Better care through better data

Cohesic is harnessing the power of Decision Intelligence to transform the delivery of cardiovascular imaging, from referral to report and beyond.

About Cohesic

We all want better cardiovascular care that is delivered effectively and efficiently. In order to do that, cardiologists and cardiac radiologists need the right tools for the job.

Cohesic is creating these tools: cardioDI is an enterprise Decision Intelligence platform that upgrades existing health IT systems to streamline the delivery of cardiovascular MR and CT imaging and provide support for diagnostic decisions.

intakeDI is a secure, tablet-based application that captures patient-reported data and consent when the patient arrives at the clinic. This information is used to inform diagnostics and predict patient outcomes.

Our Partnership

A health tech startup’s “out-of-house” marketing department​

Cohesic CEO Jordan Engbers, PhD and COO Christine Lorenz, PhD engaged 3STEPS4WARD in April 2020, just weeks into the COVID-19 pandemic and a few months after our company’s founding. They were interested in marketing support including lead generation through eNurture email campaigns, organic social media, market research, and a refresh of their branding. Throughout 2020, we provided ongoing services and became an extension of their team: their “out-of-house” marketing department.

Because Cohesic has been a client since nearly the beginning of 3STEPS4WARD, our two companies continue to grow alongside one another. In 2021 and beyond, we look forward to supporting Cohesic in their continued marketing efforts, lead acquisition, client growth, and expansion into the U.S. marketplace.

"We truly feel like 3STEPS4WARD is a part of the Cohesic team. We are growing our organization from a startup to a global company and 3STEPS4WARD took the time to understand our business and advise on what the best marketing and sales approach was for our needs, scoped to our resources and stage of company"
Jordan Engbers PHD
CEO, COHESIC

Project Highlights

Product Demo Video

We developed a succinct yet engaging video for Cohesic’s home page that serves as both an introduction to the company and its mission, as well as a demonstration of its flagship platforms

eNurture Email Campaigns

We create monthly eNurture email campaigns to generate sales leads. Content is targeted to key segments: CMR and CCT practitioners and CV imaging administrators.

123
EMAILS DELIVERED
70 %
OPENED
20 %
CLICKED

Tri-Fold Brochure

We produce segment-specific marketing collateral to educate consumers on the value of Cohesic’s platforms. This brochure about structured radiology reporting is one such example.